Good Wednesday Morning, Friends! My Soul Intention: a smart looking business card is nice, but a smile will leave a lasting effect on future clients. Smiling is good business not only for your company but for you. It automatically calms and protects your body from the toxic effects of cortisol on the heart, immune system and the brain. It’s a gift to the giver and the receiver. In 2010, a smile study showed the intensity or feeling behind a smile was positively correlated to life longevity. Long-term studies show people who consistently smiled in photos lived 7 years longer than those who didn’t. Your business card will be discarded, but your smile will live on.